Kobra Agency Ratia Ranch visual identity brand image

Ratia Ranch

Ratia Ranch is an organic farm located in Monninkylä, Finland. The young couple that now run the farm took over in 2012 after a generational transition. At that point only wheat was produced at the farm. They decided that the farm should be developed into an organic farm with livestock. Today the farm has over 50 organically bred Scottish long horned and haired Highland cattle.

Our work

After hearing about some of the difficulties the farm was experiencing with its current website we decided to get in touch and offered our help in designing a new visual identity for them that could be implemented on a new website.

Branding is an age old form of marking cattle and although this practice is no longer used we decided to stay true to the traditional aesthetics associated with it and build a visual identity around a strong symbol. The horned capital R works as a clear and robust symbol that is easy to use. The type writer-like typography is counterbalanced with warmhearted images of the farm. Colourful applications help the farm stand out from its competition while still blending in with their natural surroundings.

Kobra Agency Ratia Ranch visual identityKobra Agency Ratia Ranch visual identity brand imageKobra Agency Ratia Ranch visual identity
Kobra Agency Ratia Ranch visual identity stationery
Kobra Agency Ratia Ranch Highland Cattle brand imageKobra Agency Ratia Ranch visual identity
Kobra Agency Ratia Ranch visual identity
Kobra Agency Ratia Ranch Highland Cattle website page layoutKobra Agency Ratia Ranch visual identity brand imageKobra Agency Ratia Ranch visual identity stationery stickers

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